Blog Search: Your Social Media Secret Weapon

One of the benefits of being a client of SLO Media is direct contact with our blogging platform development team. It's meant that they can suggest features and updates and, if it benefits the entire network, then we'll usually implement them for free … ...

This happened last year with ace bookkeeping trainer Alison Mead from Silicon Bullet. Being a prolific social media user, she often saw requests for bookkeeping advice on Facebook groups. Having a large collection of blog posts on she would go to her blog, look for the blog post that could help, then would share the URL of the blog post to Facebook in reply to the original query.

This was a great way to get people to read her words understand she's brilliant at what she does and makes a connection with her as someone who the reader can get help from!

But this did mean that Alison had to remember when she wrote that particular blog post and scroll down to find it. She asked us if there was any way to create a tool that would make it quicker and easier to search, especially as she was seeing these requests for bookkeeping advice every day.

We asked what features she wanted and got on with designing it. Primarily, she wanted it to search the title and subtitle for keywords and then copy the URL directly,, but occasionally, she'd want to send an entire block of blog posts when a particular subject had been covered multiple times from different angles.

So, we created a custom search page for her that can now be found on all of our clients' blogs that lists each blog posts from newest to oldest and allows you to drill down by entering keywords. You can then copy the blog post URL out for pasting elsewhere on social media or copy the URL of the entire search results to have access to a block of blog posts.

"It's fast and it's easy. Click the magnifying glass icon found at the top of one of our clients blogs!"

This is a perfect example of our clients requesting new features and SLO Media listening. There have been many examples of this over the years and we thank all of our bloggers for their feature requests. Each one has enhanced the quality of our platform and benefitted all of our clients.

What features would you like to see on your blog? Just let us know.

If you're interested in blogging for your business, do call us on 0333 335 0420 or leave a comment below and let's see how we can help you.