The heart of any good blog post is the words. We ask our clients to send in their raw thoughts, but some can't find the time ...
Well, if we don't hear from a client (we do send them email reminders) then we recycle an older post, so at least something's going out that week. But if a client doesn't have the time, inclination or inspiration to write something each week, then we can do it for them!
Either the client sends in their raw thoughts each week, or we do the writing for them all the time. People either like writing or not, so either they'll do all of it, or we will. There doesn't seem to be a middle ground.
What will we write for you if you were to subscribe to our Blog Writing Add-On Service? Well, no one knows more about you than you do. You've spent years learning your craft and, as we're not you, there's no chance we could write something that's technically detailed and specific for your industry.
But what we can do is write a 'generalist' blog post. Something which gets the essence of what you want to say out there and something which you can tweak, change and approve before we publish it for you.
If you're subscribed to our Blog Writing Add-On Service, when we send you reminder emails a few days before you're supposed to send in your raw thoughts, just reply with, "can you write about X for me?" or, "I read this great article on X website, here's the link, can you write my take on it?" or even, "here are 10 bullet points about X subject, can you expand on them for me?"
You will get a blog post about your chosen topic each week, but it will, of course, be less detailed than you would write it. However, you do get the opportunity to make it more specific once we've written it for you, so make whatever changes you need.
And then the next morning, we'll publish your blog post, including 'your' finished, polished words and attributed to you and share it across our social media channels as you share the blog post to your channels.
We do all the work and you get all the glory? What's not to like about that?
If you're interested in blogging for your business, do call us on 0333 335 0420 or leave a comment below and let's see how we can help you.